LookYLook

Clear by design

Privacy Policy

This policy explains what LookYLook processes, why it is processed, where it is stored, and how long it is retained.

Updated
16 Sep 2026

1. Short summary

LookYLook is a camera tool for adults, without a proprietary account system. Photos stay in Apple Photos and smile analysis stays on your device. Version 3.0 adds optional rewarded advertisements for extra video photos; Plus is ad-free. Earlier versions do not show advertisements. Feedback and optional aggregate sound statistics use Apple CloudKit. Advertising data is described separately below.

2. Data controller

Dennis Nederhof, developer of LookYLook, operating as Xiut in the Netherlands
Privacy and support questions: support@xiut.nl, the Support page, or the Xiut contact page.

3. Data processed

3.1 Camera and photos

  • LookYLook uses the camera for live preview and photo capture.
  • Photos you capture are stored through Apple frameworks in your Photos library and, where applicable, in the LookYLook album.
  • LookYLook uses your Photos library only to perform features you choose, such as saving, displaying, sharing, or deleting photos.
  • The developer does not receive or store your photos in CloudKit or on developer-owned servers. If iCloud Photos is enabled, Apple manages synchronization according to your Apple settings.

3.2 Face data and Smile Auto-Capture

Version 3.0 uses Apple's Core Image smile detection. Camera frames, face bounds and the smile result are processed temporarily in memory to trigger photos. LookYLook does not identify faces or build a biometric profile. Older versions used temporary geometric smile measurements. Separate face-analysis data is never saved or sent to Google or the developer.

3.3 Feedback and support

If you voluntarily submit feedback, LookYLook stores the following in Apple's CloudKit public database:

  • the free-form text you enter;
  • the feedback entry point and submission date;
  • app version, build number, and iOS version;
  • the number of gallery opens at the time of submission.

Feedback submitted by app versions before 2.1 may also contain the device model, language/region setting, and a coarse response category from the review or support flow. Version 2.1 no longer collects those three legacy context fields. Existing legacy feedback is used only for the same support and product-improvement purposes and follows the same retention and deletion rules below.

This context is used to understand feedback, investigate problems, and provide support. Free-form feedback is limited to 2,000 characters. Do not include sensitive personal information about yourself or a child in this field.

3.4 Aggregate sound analytics

Only after you enable sound-usage sharing in Settings (or choose Allow in an earlier app version) does LookYLook count subsequent built-in sound plays locally by sound ID and UTC day. If you decline, no sound-use totals are collected or sent. A current day is never sent as a partial activity timeline. After the UTC day has closed, LookYLook sends one independent contribution for each sound used that day. Each record contains only the sound ID, UTC day, start of that day, and the daily play count. Every contribution has its own random retry record ID, which is not shared with other sounds or days and is never reused as a user, installation, or device identifier.

The custom analytics fields contain no sound title, localized text, category, submission time, shared batch ID, name, email address, developer-defined user ID, device ID, installation ID, locale, location, photo, or camera data. Unsent closed-day totals remain in a bounded local queue. Whenever LookYLook next runs or attempts a sync, contributions older than 31 days are discarded before use or upload.

Sound records written by app versions before 2.1 may additionally contain a localized sound title that can reflect the app language, a broad sound category, a client update time, and a record name derived from the UTC day and sound ID. Version 2.1 no longer writes those legacy fields or updates shared day-and-sound totals. Existing legacy records are used only for aggregate sound-catalog statistics and follow the same retention and deletion rules below.

CloudKit requires an iCloud account for writes to the public database and adds standard record metadata, including creator and last-modifier user record IDs. LookYLook does not use these Apple identifiers to create user profiles or analyze individual playback events.

You can withdraw consent at any time in LookYLook Settings. Turning sound-usage sharing off immediately stops future counting, deletes all local totals and queued contributions, and asks any active CloudKit upload to cancel. Cancellation is best effort: a contribution already accepted by Apple's server may still complete and is then retained as an uploaded daily total under the rules below.

3.5 Local settings and photo metadata

Preferences, review state, selected sounds, capture settings, and local shot metadata remain on your device. Local shot metadata can record whether a photo was captured manually, by interval capture, or by Smile Auto-Capture, plus a random burst-group ID and the photo's position within that burst. It contains no camera frames, face bounds, facial landmarks, mouth measurements, smile or stability scores, depth data, or biometric templates. This metadata is not used for advertising or tracking.

3.6 Optional advertisements and photo credits (version 3.0)

You choose whether to watch a Google AdMob advertisement for five photos with all Plus features, including Smile Auto-Capture, intervals and video sequences. Sound mode remains free and Plus does not load or show advertisements. The app requests non-personalized ads, disables publisher first-party IDs and does not request access to Apple's advertising identifier (IDFA). This does not mean that no data is processed. Google's SDK can process your IP address and approximate location, device/app identifiers, ad interactions, crash and performance information for delivery, measurement, security and fraud prevention. LookYLook does not send your photos, smile results, feedback or sound statistics to Google.

Where required, Google's consent form appears before an ad request. You can refuse consent or change and withdraw choices through Ad privacy choices in Settings. Refusing does not affect free sound mode; availability of permitted ads can vary. Local photo credits and duplicate-reward records stay on this device. Deleting the app can remove them. Consent is the basis for optional storage/access where required; necessary security processing may use another applicable basis. Google determines retention for its processing and may process data outside the EEA under its published safeguards. Read Google's Privacy Policy and how Google uses information from apps. Contact us for questions or deletion requests; we cannot identify Google's records from a local photo credit. You can report an inappropriate ad through the app's support option.

4. Purposes and legal bases

  • Requested app functionality (GDPR Article 6(1)(b)): operate the camera, preview, photo storage, local settings, purchase and restoration flows, and support you request.
  • Optional feedback and sound analytics (GDPR Article 6(1)(a)): process feedback you deliberately submit and, only after you enable sound-usage sharing, aggregate sound counts for product improvement. You may withdraw consent at any time; this does not affect processing that was lawful before withdrawal.
  • Purchase and legal records (GDPR Articles 6(1)(b) and 6(1)(c)): validate entitlements and retain records where required for contractual, tax, accounting, or legal obligations.
  • Security and abuse prevention (GDPR Article 6(1)(f)): protect the service and CloudKit submissions based on our legitimate interest in operating a secure product, balanced against user privacy.
  • Smile Auto-Capture: run only when you enable it. Face analysis remains on-device and is never made available to the developer.

5. Storage and sharing

Feedback and consented daily sound counts are stored in LookYLook's Apple CloudKit container. Apple processes data as the platform and hosting provider under the applicable Apple terms. Public database is a CloudKit database type; feedback is not intended to be publicly readable, and production access controls must prevent ordinary users from accessing other feedback records.

Any service provider that processes LookYLook user data on our behalf, including Apple as the CloudKit hosting provider, is required to provide the same or equivalent protection described in this policy and required by applicable law.

Photos are stored in Apple Photos and may be synchronized by iCloud Photos. For optional advertisements in version 3.0, Google processes the advertising data described in section 3.6. Photos, camera frames and smile-analysis data are never included in advertisement requests.

CloudKit records contain Apple-managed, account-related record metadata. LookYLook therefore conservatively treats CloudKit data as linked to a user, even though the app does not store a separate user or device identifier in its sound-analytics fields.

6. Retention and deletion

  • Face-analysis data: never persisted. Temporary frames and derived measurements remain only for a short rolling analysis window in volatile memory and are cleared when analysis stops. Nothing is kept between app sessions.
  • Feedback: retained for no more than 24 months after submission. At least quarterly, the developer deletes records once their Apple-managed creation time is older than 20 months, so even cleanup near the end of a quarterly window remains below the maximum.
  • Daily sound counts: retained for no more than 24 months after the applicable UTC day. At least quarterly, the developer deletes contributions for UTC days older than 20 months. Records whose Apple-managed creation time is older than 20 months are also deleted as a server-controlled fallback.
  • Individual sound plays: not retained as separate server records. With consent, current-day totals remain on-device. On the next app launch or sync attempt, unsent closed-day contributions older than 31 days are discarded before use or upload. Turning sharing off immediately deletes local totals and best-effort cancels an active upload. It cannot reverse a contribution already accepted by Apple's server; uploaded daily totals remain until the retention period ends.
  • Photos: remain in your Photos library until you delete them. Deleted photos may remain temporarily in Apple's Recently Deleted album.
  • Local data: remains on the device until the related photo or setting is removed, or until you delete the app.

To request earlier deletion of feedback, email support@xiut.nl. Include the approximate submission date/time and a short, non-sensitive excerpt so the record can be located. A verifiably matching record will be deleted within 30 days. Apple may retain limited operational copies or logs under its own terms and legal obligations.

7. Your choices and rights

  • Manage Camera and Photos permissions in iOS Settings.
  • Enable or disable Smile Auto-Capture in LookYLook.
  • Allow or withdraw sound-usage sharing in LookYLook Settings. Withdrawing stops future counting and deletes unsent local totals.
  • Submitting feedback is optional.
  • Delete photos through LookYLook or Apple Photos.
  • Email support@xiut.nl to request access, correction, deletion, or to object where the relevant data can be located.

8. Children

LookYLook is a tool for adults taking photos of children or pets. The app does not provide children with an account and is not designed for children to submit personal information independently. Adult users should not include sensitive information about children in feedback.

9. Security

LookYLook limits data to what is needed for the described features and uses Apple platform security and CloudKit access controls. No storage method is entirely risk-free; report questions or suspected issues to support@xiut.nl.

10. Changes

This Privacy Policy may be updated when the app or its data processing changes. The latest version and date are shown on this page.

11. Links

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